Tadashi Shoji SS24 at New York Fashion Week Inspired by Oceanic Glamour
Tadashi Shoji, a global woman’s formal wear and bridal brand known for its impeccable fit, trademark ease, and effortless femininity, premiers Tadashi Shoji Spring Summer 2024 collection inspired by oceanic glamour.
Inspired by Elysian shores, Tadashi Shoji presents a collection imbued with oceanic glamour and handcrafted details. Fan-shaped ombré pleating creates shell-like layers on full-skirted gowns, engineered prints use color and pattern to flatter the body, seams are veiled within embroideries and laces to create the illusion of seamlessness, and asymmetrical draping, pearl embellishments, and sea-motif embroidery deliver sea goddess detailing.
In addition, a highly tailored stretch lining outfits each silhouette. By applying the principles of tailoring, Shoji uses darts and seams, traditionally reserved for non-stretch fabrics, to create contoured linings that fit close to the body and give each piece a custom-like fit.
For Tadashi Shoji SS24 Collection, the luxury-within-reach collection of evening gowns, tea-length dresses, and cocktail looks are priced between $300 and $700.
Photographer Andrew Yee lensed the collection, and videographers Eric Longden and Jake Leger filmed the digital presentation. Styled by John Bonifacio, models Aylin Saran, Lauren Forge, and Jaelynn Zewde are photographed in an underwater-themed set. Hair and makeup artist Karolina Bernat created a wet look with an underwater glow and made eyes soft with shades of coral and lavender.
“Spring Summer 2024 is an escape to windswept beauty and sand beneath our feet. It’s a season that indulges us with oceanic splendor so tangible that it would be irresponsible to waste it. So come with us and spend an evening by the sea. Imagine what possibility awaits,” says Tadashi Shoji’s show notes.
About Tadashi Shoji SS24 / Spring Summer 2024 Collection
Tadashi Shoji Spring Summer 2024 is inspired by Elysian shores, a glittering seaside paradise where tidal gardens bloom and sea caves give way to limitless underwater vistas. Dressed in sunset colors with hemlines wet from splashing waves, we seek oceanic beauty that offers endless possibilities of what may come.
Like our destination, silhouettes are imbued with oceanic glamour. Fan-shaped ombréd pleating creates shell-like layers on full-skirted gowns, ruffled volume looks like cresting waves, and a sea-motif embroidery shimmers with beads and sequins like sun stars sparkling on the sea.
Gowns inspired by marine beauty enjoy fantasized details. Two-tone pleated tiers, graduating from dark to light, curl up like white sea spray on ocean-hued dresses, and 3-D flowers with tentacle-like petals adorn styles with craftsmanship evident in cut and fit. Shell-inspired sequined bodices pair with asymmetrical draping to style looks fit for a modern-day Venus emerging from the sea, and beading clustered like
Neptune’s pearls, an under-the-sea print, and a scalloped neck-to-waist keyhole neckline speak to sea-goddess detailing.
Tadashi Shoji SS24 / Spring Summer 2024 is an escape to windswept beauty and sand beneath our feet. It’s a season that indulges us with oceanic splendor so tangible that it would be irresponsible to waste it. So come with us and spend an evening by the sea. Imagine what possibility awaits.
About Tadashi Shoji
Designer Tadashi Shoji, who stems from an artistic background, started his occasion wear brand in 1982 after noticing the few occasion dress options in the contemporary market. Celebrity fans include Taylor Swift, Michelle Obama, Mirai Nagasu, Octavia Spencer, Kate Hudson, Kaley Cuoco, and Sheryl Lee Ralph. The TADASHI SHOJI brand is carried in over 700 major department and specialty stores worldwide. The company operates offices in Los Angeles and Shanghai and showrooms in New York City and Tokyo.







































All images by Tadashi Shoji