Ara Lumiere is a collective of designers brought together by Hothur Foundation under the mentorship of Kulsum Shadab Wahab. This collective consists of talented women who are above all inspirational with unmatched resilience – Survivors of ACID ATTACKS. The ethos behind the brand is that incredibly beautiful, precious things can be born from the most difficult conditions. Ara Lumiere is stocked at 10 Corso Como in Milan. The project produces hair ornaments, helping these women bring hope into their lives with a 100% proceeds going back to the women for their rehabilitation. Ara Lumiere won the prestigious Camera Moda Award at the Milan fashion week Feb 2019 and the TAOMODA AWARD JULY 2019. It is our vision to bring their struggles, but more importantly their triumph to the forefront by bringing them into our mainstream conversations. It is our endeavor to make fashion a more inclusive space, and through Ara Lumiere build dialogues for them.
CONCEPT NOTE: Embracing the strength of vulnerability. The dual nature of vulnerability is expressed through the balance of structure and fluidity in the headgears showcasing the contradicting nature of vulnerability giving one immense strength while connecting one to their authentic self that is raw, resilient and reclaiming. The process of reclamation within the innermost self beyond the shielding multilayers where one is able to express with utmost vulnerability.
DESIGN: The concept of the collection is about embracing the strength of vulnerability. The dual nature of vulnerability is expressed through the balance of structure and fluidity in the headgears as it shows the contradicting nature of vulnerability where it gives one immense strength while letting you connect to your pure self. Extravagant silhouettes and multiple layers of fabrics, fringes and handmade roses on statement headgears celebrates the power of vulnerability through its uniqueness and handmade appeal. All white headgears exude peace and serenity that one achieves by overcoming their past, it a bliss one gets by accepting the present and hope for the future. The headgear inspired by the universal beauty of Starry Nights by Van Gogh has around 400 handmade strands of glass beads meticulously hand stitched onto the headgear as it gives a new multi-colored dimension to it. Different shades of pinks, oranges, blues and green sparks hope WHILE the use of silks, jute and tulle are an epitome of luxury.
All images courtesy of Ara Lumiere
PR Agency Maximilian Linz
FOUNDER/CREATIVE DIRECTOR – KULSUM SHADAB WAHAB PHOTOGRAPHER – SHETTY KARTHIK DIRECTOR – ARSALA QURESHI & JAS SAGU