MSGM has reinterpreted Acupuncture’s iconic NYU Slides in two different colors for the FW 2022 season.

The project was created by the merger of a street aesthetic, characterizes by the sole’s massive volume and the brick pattern with the ACU graffiti logo, and a punk world’ one, identified by flames, the use of fleece and the name itself, deliberately irreverent and provocative. (NYU – not your usual shitty slide).

Both shoes’ models consist of a sole and insole in injected phylon and iconic rubber inserts on tread, for maximum lightness and grip.

The first model upper is in rubberized leather with lycra flames made through a 3D effect in the MSGM’s neon yellow shade.

The second model upper is in sherpa fleece with all-over tie-dye print.

Starting from September 2022, MSGM ACUPUNCTURE NYU is available in MSGM boutiques, online on shop-msgm.com and acupuncture1993.com as well as in selected multi-brand stores.

All images courtesy of MSGM, Acupunture

PR Agency AKA MILANO