1017 ALYX 9SM Fall Winter 2023 – 2024 at Milan Men’s Fashion Week
This season sees a collaboration between 1017 ALYX 9SM, and the American artist Mark Flood, that culminates with the show held within a retrospective of the artist’s work. Pieces from the season feature a selection of his iconic works, as well as graphics developed specifically for 1017 ALYX 9SM Fall Winter 2023 – 2024 collection.
PAYTON AND RAYA BAG
1017 ALYX 9SM Fall Winter 2023 – 2024 season sees the launch of the Payton and Raya Bag. Both bags have been developed in a range of colors and materials. A unisex bag, the Payton, comes in plain, textured and hand painted leather; which features newly developed Alyx hardware, in a small yet practical form factor. The women’s Raya bag, developed for this season, also features new Alyx hardware and comes in a range of vegan-leather options. Both bags come in a range of variations that feature all over prints as part of the Mark Flood collaboration.
Following the developments of SS23, this season ( 1017 ALYX 9SM Fall Winter 2023 – 2024 ) features a new chunky sole that has been integrated into all shoes featured in the collection. Highly graphic, the sole was developed using the knowhow acquired during the development of the Mono range, to create a thick statement sole that is visually impactful while simultaneously incredibly lightweight. The signature sole is then mounted upon a range of textured leather uppers, in a mid boot shape, recalling an exaggerated biker boot and is featured in all mens looks of the collection.
Alyx has always had an intense focus on material and fabric development, with a desire to merge the technical cutting edge with traditional artisanal knowhow. This season features new examples of this desire to push the limits in the form of hoodies, pants, and t-shirts that have undergone dying, washing, printing, and burning to then be meticulously hand distressed by Italian artisans. Other pieces see the expanded use of proprietary distressing techniques that create randomized small areas of distressing in the garment that will make the piece change and adapt with wear, slowly revealing the layers underneath. Featured in many of the looks, the collection also features stud detailing that has been hand-applied by Italian artisans on a range of pieces from bandanas, to boots, to classic tailoring pieces. All details are available for 1017 ALYX 9SM Fall Winter 2023 – 2024.
ABOUT MARK FLOOD
Mark Flood (b. 1957) is a Houston-based artist. Flood’s body of work incorporates various mediums and formats, and is unified by dark humor and septic intelligence. Known for his prankster antics, earlier in his career the artist frequently played with the idea of identity and ownership, writing false press releases, and even hiring an actor to play himself in public. To this date, his paintings consistently deploy the detritus of contemporary culture—slogans, celebrities, and memes—to seemingly mock American society and the elitist art world. Solo exhibitions include F, Houston (2021); Karma, New York (2020); Maccarone Gallery, New York (2017); Contemporary Arts Museum Houston (2016); Rubell Family Collection, Miami (2015); and Peres Projects, Berlin (2015). His work is represented in the permanent collections of the Modern Art Museum of Fort Worth, the Dallas Museum of Art, the Museum of Fine Arts, and The Menil Collection, Houston.
ABOUT MATTHEW M WILLIAMS
Raised in California, Chicago-born creative director Matthew M. Williams has worked with top talents from the worlds of art, music, photography and fashion throughout his decade-long career, shaping a refined aesthetic universe grounded in creative repurpose, innovation and craftsmanship.
A keen interest in the creative process of fashion has led Williams towards extensive research and development into garment construction and greater fashion philosophy. Starting with his debut women’s ALYX Autumn/Winter 2015 collection, the comprehensive ready-to-wear, accessories, and shoe collections have grown to include full men’s and women’s collections, as well as collaborations with the likes of Nike, Dior, Moncler, and Mackintosh. Williams’ inclusion of utilitarian influence, his work within the entertainment industry, and in-depth knowledge of technology, craftsmanship and fabrication unite to inform a unique perspective of modern fashion.
CREDIT OF 1017 ALYX 9SM FALL WINTER 2023 – 2024 SHOW
Creative Director: Matthew M Williams
Production: Deborah Salbego Creative Production
Hair by Paolo Soffiati @ Blend Management sponsored WELLA Professional
Make up by Giorgia Lecce
Music by RABIT @rabitwhatdreamsmaycome
PR Agency PR Consulting Paris