LoveShackFancy SS24 during New York Fashion Week

LoveShackFancy SS24 during New York Fashion Week, Debuts LoveShackFancy Spring Summer 2024 Collection With A Sophisticated Pink Soiree Followed by a Lavish After Party Celebrating Their New Fragrances

On Tuesday, September 12th, New York-based LoveShackFancy debuted their romantic Spring Summer 2024 collection with a garden party-inspired presentation at The Refectory at Chelsea Square. Founder and Creative Director, Rebecca Hessel Cohen, welcomed guests to the newest era of LoveShackFancy as she introduced guests to the brand’s latest chapter of modern romance and femininity with a stunning array of roses, floral displays, whimsical dancers and more.

Following the ethereal SS24 presentation, LoveShackFancy threw a dreamy after party celebrating the recent release of their three fragrances: Forever in Love, Boheme, and Moondance – as part of their newest category, LoveShackFancy Beauty. Aerialists, dancers, DJs and an endless list of entertainers kept the night going as guests enjoyed premium cocktails, light bites, and a night of dancing.

Hair was styled by Jon Reyman for Aveda, makeup by Amy Conway for Bobbi Brown, nails by Sally Hansen, cocktails by 21Seeds, rosé by Santa Margherita, and flowers by UrbanStems. The casting for the presentation was produced by Stefanie Stein with styling by Anya Ziourova and Wendy Clurman.

LoveShackFancy SS24, Guests included: Aerin Lauder, Alexa Swinton, Alexandra Richards, Asia Monet Rey, Aya Kanai, Batsheva Hay, Candace Bushnell, Caroline Vazzana, Cathy Ang, CJ Perry, Demi Tebow, Emily Men, Emira D’Spain, Emma Brooks, Gigi Gorgeous, Hannah Harrell, Indi Star, Jenna Rennert, Jordan Roth, Julia Restoin Roitfeld, June Ambrose, Kate Davidson Hudson, Karen Blanchard, Lauren Bush Lauren, Leilani Green, Marina Larroude, Morgan Riddle, Pamela Tick, Sai de Silva, Sophia La Corte, Tracy Margolies, Venita Aspen, Lucabella Facinelli.

LoveShackFancy Spring Summer 2024 New Romantic

A romantic at heart, she’s feeling the first blush of spring. Polished ease and a light touch of sensuality. New beginnings and new loves. Rooted in heritage styles with Victorian at the core, she’s playing and evolving her style in new ways. That first bare-legged day of spring: it feels so good.

She’s styling airy underpinnings with textured linen blazers and flared trousers in silky lace. Coquettish, fanciful crop tops and miniskirts with box jackets. Delicate Victorian cotton blouses with crisp moto pants and tailored gilets. Flouncy, ruffled mini dresses with tuxedo blazers cropped at the waist. Victorian blouses, skirts, dresses and jackets are deconstructed, reimagined and evolved for a modern romance.

At night, bias-cut maxi dresses glide over her body with a cool, 1930s glamour. Each is finished with a flourish: lace, ruffles, shredded chiffon, and colorful allover floral embellishments that bloom from crystals and sequins. A long sculptural trench, in signature LoveShackFancy style, is adorned with an oversized bow and a dramatic, floor-sweeping train.

Continue details of LoveShackFancy Spring Summer 2024, Tones of ivory, aloe and sage, soft lavenders and lilacs, a fresh pop of tangerine, shades of chambray, and a palette of pinks from blush to passion amplify her sexy pretty mood. Mixed floral prints and textures. Lace, charmeuse, washed canvas, silk, pointelle, crochet. Ruffles, bell cuffs, bows and embellishments to sparkle the night away.

There are pieces for life’s most important moments and lasting memories, from graduations and celebrations, to a prom, a wedding, a first day at work, the first date. Plus, investment pieces to have for decades and generations — themselves their own memorable loves. These are pieces to put together for yourself, your life and your sense of style to express what it means to be elevated, feminine, and dynamic to you.

Effortless and timeless, each is destined be one you cherish and remember forever.