Lemaire FW24 at Paris Men Fashion Week

Lemaire Fall/Winter 2024–2025 at Paris Men Fashion Week. The Fall/Winter 2024 collection is being presented for the first time at lemaire headquarters in the heart of Le Marais, home to a studio, offices and the atelier. Once they have passed through the arches at 11 place des Vosges, the models will follow the path formed by a circular podium that embraces the characteristics of the space, echoing the fluid lines of the silhouettes.

lemaire is proposing a show that reveals to the public the living, creative space where the collection was designed and crafted, dovetailing with the brand’s vision of clothing as an allegory for the perfectly proportioned home, a protective shelter. If home is a refuge, the collection is an extension of it.

The lemaire vestiaire emphasizes the intimate connection that each wearer has with their clothing and the idea of what it feels like to wear it. Certain pieces inspired by dance attire are made from light, sensual materials: silk-knit second skins, airy dresses in viscose crepe, and habotai pajamas are paired with denims in clay hues.

Lemaire FW24, the tailoring is more relaxed, with cashmere flannels and mossy wools. Technical details enrich the archetypes of the lemaire vestiaire: coated cotton, waterproof blocktech, satin nylon and down jackets offer protection from the elements. The interplay between layers is accentuated by new hybrids of domestic comfort: in-and-out pajamas, a shirt jacket, loose yak and alpaca knits and a bathrobe-coat.

The energy of these modular silhouettes of Lemaire FW24 carries on in their distinctive gestures: bags worn over the shoulder free the hands, the coats can be belted, the scarf collars are adjustable and the shift tails can be wrapped.

Accessories of Lemaire Fall/Winter 2024–2025 take on a new brilliance, with musical bells that adorn a Croissant Bag, ogival brass claps, and the waxy sheen of the molded leather bags. The blues deepen in harmony with the browns, which bring new warmth in tones of havana, cocoa, espresso or walnut finish. A powdered clay seems to have covered the pastels in the collection: greige, mastic, saltpetre, celadon and twine hues that create airy silhouettes. Organic creations with multiple influences by Dutch duo Freeling Waters infuse the collection with their strange flowers and woody marbles. Hand embroidery vividly highlights the contours of the garments, which evoke memories of journeys both real and imagined.

Founded in 1991, lemaire is an independent brand helmed by Christophe lemaire and Sarah-Linh Tran. Its wardrobe, crafted from high quality fabrics and designed for everyday life, is eminently modular. The supple silhouettes and soft color palette allow lemaire outfits to be reshaped and accented over time offering a timeless Parisian style that is cosmopolitan, sophisticated, and rich in influences.

The brand’s offices, including an on-site workshop, are located at 11 place des Vosges, in the heart of Paris’ historic Le Marais district, where each collection is developed in-house by a group of individuals with common principles and a passion for garments. The clothes are carefully crafted, from the initial sketches to delivery at the flagship boutique located a stone’s throw away at 1 rue Elzévir.