Philippe Model Paris SS25 / Spring Summer 2025 at Milan Fashion Week entitled TREMBLEZ BOURGEOIS
Tremblez bourgeois! Ecoutez bourgeois!
To the relaxed pace of eclectic Parisian vibes, the new incarnation of Philippe Model Paris imagined by Tuomas Merikoski comes to life during a listening party featuring a lineup of the City of Love’s hottest DJs. The local Parisian community goes global, but maintains authenticity: very Philippe Model!
Philippe Model Paris SS25 / Spring Summer 2025 collection is equally relaxed, with the Parisian stamp that defines the brand right now: seemingly normal, inherently seditious, completely effortless, genuinely multicultural. This spirit pervades a series of summer garments with a used, washed and imperfect look, a relaxed allure and postmodern classicism. The mood is so casual that even coffee stains no longer appear as stains, but as medals for the value of perfect imperfection.
Philippe Model Paris SS25 / Spring Summer 2025 collection includes, for men, loose tailoring in stretch swimsuit fabrics, short blousons in voile and poplin, long and loose shorts, shirts; for women, super-fluid shirtdresses, technical swimwear fabrics treated like a very Parisian tweed in soft tailoring that defines the body, apron dresses, Capri trousers. Swaps between his and her wardrobes are not only welcome, but encouraged.
The silhouettes are urban, casual in function but slightly distorted in appearance. Following the spirit of listening, the Philippe Model Paris shield-logo acquires a sonic charm and is interpreted as a guitar plectrum. All in a palette of sand tones, gray with tropical marbling, washed purple, lime yellow and clear blue.
The footwear complete the summer mood, calm and infused with music: chukka iterations of the characteristic “Big Model”, chukka mules and new interpretations of the classic Philippe Model Paris sneakers in the new serpentine shield monogram, in metallic flowers and oversized interpretations of the logo- scudetto.
An apparently normal look, when in reality it isn’t at all. Tremblez bourgeois! Ecoutez bourgeois!



























All images Philippe Model Paris SS25 / Spring Summer 2025 by Philippe Model Paris
PR Agency GM PR Consulting Milan