YENESAI Spring/Summer 2025 / SS25 during Paris Men’s Fashion Week entitled 40 WARRIORS OF THE SUN
This new dawn in a desert biome presents fresh challenges.
YENESAI Spring/Summer 2025 collection focuses on colour theory, soft and silky fabrications, refined basics and explorative accessories. The brand keep the future nomad at the core, respecting the necessity for clothing that enables action, and movement.
After finding their feet in this environment, our nomad begins to collect resources, crystals and essential oils. Yenesai introduce a new iteration of our classic canister bag in a clear resin, showcasing the harvested material. Further developments in our 3D printed accessories include the cyborg hand clasp, and a streamlined version of our eyewear, available in new colours, with an easier to wear design.
But the environment starts to take over, it see the nomad existing within it, either living in harmony or consumed by it. This is illustrated through the use of shiny, flecked fabrics, iridescent insert panels and gemstone inspired textures and colour combinations.
Returning to a state of composure, the show of YENESAI Spring/Summer 2025 concludes with strong leather looks. Qualities present throughout the show are magnified here; intricate and flattering panelling, armour style layering and well placed inserts for mobility.
YENESAI is originally from Kyrgyzstan, Meerim Chotbaeva created Yenesai in 2022 to tell the story of her nomadic heritage. Her family originates from fields in central Asia and has lived on the move, never settling, always pressing on to find new territories and resources to provide for their community.
The first garments she created were inspired by motorcycle gear. As a rider herself, she noticed a severe lack of stylish biker gear for women. This has been an ever-present node in Yenesai’s language. Today, the brand has become more encompassing with regards to the range of garments, but you still feel this spirit of bike life in the many lines that adorn their creations, making them unique.



























All imagres YENESAI Spring/Summer 2025 / SS25 by YENESAI
PR Agency Ritual Projects Paris