Pucci Spring/Summer 2025 Marmo Campaign

Pucci Spring/Summer 2025 Marmo Campaign seamlessly blends timeless elegance with modern allure, showcasing the brand’s iconic Marmo print in a fresh, contemporary light. Featuring model Bibi Breslin, the campaign reimagines the magnetic presence of Marilyn Monroe through a contemporary lens. With art direction by Camille Miceli, the imagery evokes the spirit of the ‘70s while maintaining a distinctly modern edge. This striking juxtaposition of vintage inspiration and modern sophistication brings a fresh perspective to Pucci’s signature print.

Captured by photographer Drew Vickers, the campaign celebrates a new version of the modern muse, embodying multifaceted charm and sophisticated sensuality. The Marmo print, with its swirling marble patterns, serves as the perfect backdrop for Breslin, whose presence effortlessly evokes the enduring glamour of Monroe. The collection speaks to a sense of escapism, inviting the viewer to step into a world of luxury and beauty where the past meets the present in a vibrant celebration of style.

Pucci Spring/Summer 2025 campaign is not only a tribute to the style icons of the past but also a nod to Pucci’s ability to evolve with the times. With a nostalgic nod to ‘70s escapism, the campaign breathes new life into the timeless elegance that the brand has always represented. The fusion of modernity and classic beauty makes this collection a true reflection of Pucci’s ability to blend history with the future, offering a captivating glimpse into the allure of a modern Marilyn Monroe, reinterpreted through the lens of the iconic Marmo print.

All images Pucci Spring/Summer 2025 Marmo Campaign by the brand. PR Agency Lucien Pages Communication.