Soduk Fall/Winter 2025 – 2026 / FW25 at Tokyo Fashion entitled “0015” silence.
“In quiet moments, our gaze shifts drawn by the stir of a breeze or the subtle presence of someone nearby. The landscape we see and the one we truly perceive can change, depending on where our consciousness is focused. Within the steady rhythm of daily life, perhaps we have more freedom than we realize to pause or fast-forward time as we wish. When waking from sleep and stepping into morning light, it often takes time to fully grasp the color of that light. This delay this distance between stimulus and perception may be where our awareness truly resides. Distance, presence, light, and the sounds that lie hidden within stillness. A garment catching the wind may reveal that the wind is blowing. It may help us notice its temperature. Comfort and discomfort both are essential. And it is up to us whether we choose to pay attention to them.”
Staying true to its philosophy of “wearable reality,” Soduk FW25 / Fall/Winter 2025 – 2026 collection presents a range of pieces that embody the brandʼs signature approach to thoughtful detail and comfort. The collection features sodukʼs iconic ribbon accents and delicately cut silhouettes that blend seamlessly into everyday life.
Soduk FW25 / Fall/Winter 2025 – 2026, this season also includes collaborations with artists who share a deep connection with the brand. French artist André Derainne, personally approached by designer Tsukasa Kudo, brings his poetic illustrations of everyday scenes previously featured as background visuals on sodukʼs official web store for SS24 into embroidered motifs on caps. Graphic designer moriodeguchi, a longtime collaborator, contributes a standout power-net top featuring playful plate and pizza graphics.
Continuing from the SS25 season, soduk also introduces items crafted from rare, deadstock fabrics sourced from yuge fabric farm, a sustainable textile initiative run by Essential Store. These include oversized quilted jackets and structured shirts with front and back darts that create a three dimensional silhouette each piece a revival of once-forgotten fabrics from past decades.
The collection visuals, released on sodukʼs official website and Instagram, feature Kiko Mizuhara a multi-talented actress, model, and designer photographed by Takashi Homma, whose quiet lens captures fragments of daily life with serene precision. The understated beauty and comfort at the core of sodukʼs identity harmonize with Mizuharaʼs natural presence, creating a soft yet powerful expression of the collectionʼs theme.
Soduk FW25 / Fall/Winter 2025 – 2026 campaign was shot at Mochizuki Binding Studio, which has been operating in Kagurazaka for over 30 years, and at SHABAJOU, a gallery that explores new artistic expressions through printing and bookbinding. Rooted in a district historically known for its printmaking industry, the setting gently reflects the quiet sensibility of sodukʼ world.
About soduk, Founded in 2018 by designer Tsukasa Kudo, the brand is a womenswear brand based in Japan. Guided by the idea that “those who wear soduk also create soduk,” the brand forgoes seasonal themes or defined targets. Instead, the brand offers wearable, reality-based fashion that blends comfort with beautifully considered silhouette consciously avoiding overly decorative or performative styles.
All images Soduk FW25 / Fall/Winter 2025 – 2026 by the brand. Credit to: photographer Takashi Homma, hair&make-up: Rie Shiraishi, styling tsukasa kudo, styling assistant: Honoka Nakamori, model Kiko Mizuhara, special thanks Mochizuki Book Binding Works / SHABA, PR Agency MATT. Tokyo.