Schiaparelli Store Now In Hong Kong: A Salon-Boutique

Schiaparelli Store Now In Hong Kong: A Salon-Boutique only Schiaparelli Could Dream Up

HONG KONG, January 2026 — Maison Schiaparelli, bringing the spirit of 21 Place Vendôme to Asia, is proud to unveil its first salon-boutique at Landmark Prince’s building in Hong Kong, a historic moment for the brand. This new space reaffirms the Maison’s commitment to offer its clientele an immersive experience that blends the brand history with artistry, heritage, and unique design.

Conceived in close collaboration with Creative Director Daniel Roseberry and architecture studio Halleroed, the Hong Kong boutique reinterprets the spirit of Schiaparelli’s historic Parisian salons through an intimate, apartment‑like lens. Imagined as a surrealist boudoir — part private apartment, part dreamscape — the space unfolds as a sequence of interconnected rooms, inviting clients into a universe that feels at once personal, theatrical, and resolutely unexpected.

Brushed-metal façades, sculptural oval motifs, lacquered wood, mirrored surfaces, and marble-patterned floors set the tone. The journey begins with a golden façade that acts as both threshold and provocation — a luminous prelude to the surreal universe within. Inside, a living room is reimagined as a sumptuous VIP dressing room, while gold mosaic alcoves evoke the intimacy of a private bathing space transformed into a jewel chamber. A sculptural bathtub, reinvented as a display and filled with bijoux, completes this mise-en-scène. Together, these elements create an illusion of intimacy that blurs the line between private apartment and imagined dreamscape — a place where function gives way to fantasy.

“For the Hong Kong store, we explored Schiaparelli’s signature surrealism through select, sometimes literal expressions while consistently preserving a clear sense of luxury and refinement. It was a very fun and inspiring collaboration with Daniel Roseberry and his team,” says Halleroed.