Abodi Transylvania Campaign Release By Szilvester Makó

Abodi Transylvania’s new collection, “The Chronicles” a living mythology of wearable art unveiled during Paris Couture Week alongside a cinematic campaign shoot rooted in Transylvanian heritage and contemporary storytelling.

A Living Mythology of Wearable Art from Transylvania. ABODI Transylvania unveils The Chronicles, a new wearable art collection. Existing between fashion and sculpture, the collection channels Transylvanian mythology into a contemporary narrative of power, survival, and identity.

Abodi Transylvania is a time-traveling wearable art fashion house rooted exclusively in Transylvanian heritage. Drawing from Eastern European and Balkan toughness, raw energy, and mysticism, the brand constructs a singular universe where folklore is not romanticized but reactivated for the present.

The Chronicles is a living mythology. Its characters are ancient figures repositioned in today’s world—confronting dominance, resistance, and transformation. The garments function as wearable statues, blurring the boundaries between clothing, object, and art. A central figure of the collection is Elisabeth Báthory, reinterpreted as a symbol of demonized female power. Historically labelled a witch and monster, she appears here as a non-obedient leader feared for her refusal to submit. Her story reflects enduring patriarchal structures and the ongoing societal pressure placed on women to remain young, controlled, and beautiful.

Craft & Heritage, Craftsmanship is foundational to the collection. The Saga features hand-painted pieces, a sculptural 3D patchworked coat constructed from antique hand-woven Transylvanian peasant hemp fabrics, antique laces on cotton, and garments produced in collaboration with Transylvanian seamstresses. Illustrations and paintings operate simultaneously as textile prints, sculptural surfaces, and spatial elements.

Abodi Collection in Visual Storytelling shot by long-term collaborator Szilveszter Makó, the new visuals extend The Chronicles. The images are cinematic and ritualistic, presenting the collection as fragments of a contemporary myth rather than traditional fashion visuals. The characters appear suspended between past and present, embodying vulnerability, dominance, and endurance. Makó’s imagery captures psychological depth and cultural darkness, positioning the garments as emotional artifacts rather than seasonal products.

The campaign functions as a visual narrative—blurring the line between fashion photography, fine art, and mythological documentation. Through the photo series, Ursula Wangander shapeshifts into a gallery of dark archetypes—Elisabeth Báthory, a carving monster drenched in blood, the seductive immortal Dracula, the elusive water vila, spectral ghosts, the Cat Mermaid, and countless other haunting beings.

The evolution of the Vampire Castle, Following the global viral success of the Vampire Castle headpiece, ABODI Transylvania introduced the Vampire Castle Bag and its mini version. Expanding the universe further, we present a rotating wearable statue castle—a piece that evokes a faded childhood memory of a dark, foreboding fortress. Merging gothic nostalgia with brutalist mid-century design, the object exists where sculptural modernism and myth converge.

Beyond Fashion, ABODI Transylvania continues to expand beyond garments into objects and artworks. Ceramic masks and sculptural pieces—such as the ceramic vampire hands worn by Rama Duwaji on The Cut cover and the Dracula mask—reflect Creative Director Dora Abodi’s multidisciplinary practice, where fashion, ceramics, painting, and sculpture exist without hierarchy.

Abodi Transylvania will continue to create wearable art collections that exist between clothing and sculpture, while expanding into new iconic handbags, ceramics, and cross-disciplinary artistic mediums. Like Transylvanian legends themselves, the brand remains in constant evolution—dark, mystical, and alive.

Abodi Transylvania, Wearable mythology from Transylvania aboditransylvania.com