Maison Jean-Claude Jitrois Appoints Two Creative Directors, Opening a New Chapter
Maison Jean-Claude Jitrois announces a significant evolution in its creative structure. After more than forty-five years shaping a singular vision of leather and clothing, Jean-Claude Jitrois appoints Tristan Van Bruwaene and Jay Wilson as Creative Directors alongside him, while retaining artistic direction of the House.
This is neither a rupture nor a handover. It is a deliberate and forward-looking evolution. The vision remains intact, strengthened and projected into the future. Since its inception, the House has operated as a tribe: a loyal team, trained internally, united by an intimate understanding of the body and the clothing. Jean-Claude Jitrois has always championed a distinctive approach, leather as a second skin, clothing as a living tension between structure and sensuality, creation as a dialogue between designer, body, and the person who wears it.
Today, that vision is carried by three. Not three separate directions, but one singular creative language enriched by complementary perspectives, faithful to the material, the savoir-faire, and the Jitrois DNA. Together, Tristan Van Bruwaene and Jay Wilson now assume responsibility for creation in its broadest sense, from the collections to the global image of the House, accompanying the evolution of its visual identity and its international presence.
“I have always worked on the dynamics of the body and on the intimate relationship between the garment and the person who wears it. Tristan and Jay carry this vision forward with renewed energy. I remain the guardian of the House’s spirit, but I am proud to see that our tribe is ready to write the next chapter.” Jean-Claude Jitrois.
Tristan Van Bruwaene, With more than fifteen years at the House, Tristan Van Bruwaene embodies technical excellence in leather craftsmanship. Trained in fine arts before turning to fashion, he has developed an approach that merges vector art, sculptural volume, and innovation in leather embroidery. A specialist in the House’s most couture-driven pieces, he works at the intersection of luxury and exceptional craftsmanship, helping to maintain the high standards that define Jitrois’ singularity.
Jay Wilson, Born in London and trained at Central Saint Martins, Jay Wilson began his career in fashion at a young age before building an international profile in music styling. Now based in Paris, he has collaborated with the House for many years, both in the studio and in the boutique. His dual experience in creative development and image direction now supports the House’s generational evolution and expanding international reach. With this evolution, Maison Jean-Claude Jitrois reaffirms its ambition to anchor its creative expression firmly within the contemporary landscape, balancing loyalty to its heritage with a capacity to adapt. A strong House does not retreat, it transmits in order to endure.
All images by the brand.