Emma Chamberlain Stars in Mugler Fragrances “The Womanities” Series

Paris, May 18 2026 — Mugler Fragrances unveils a new visual narrative in collaboration with friend of the House, Emma Chamberlain. The editorial project celebrates the transformative power of fragrance through the many characters and archetypes embodied within the universe of Mugler.

Through a series of striking visuals, Emma Chamberlain steps into multiple women that define the Mugler spirit. Each character inhabits a distinct world, reflecting the bold, cinematic, and iconoclastic essence that has shaped the House’s legacy, from fashion to fragrance. Each persona is paired with one of Mugler’s iconic fragrances and their modern iterations, including the signature Gourmand Angel Eaux de Parfums and A*Men Eau de Toilette, the luminous floral Alien Eaux de Parfums, as well as Over The Musk from the Les Exceptions Collection, creating a sensorial concept where scent becomes a catalyst for transformation.

With her distinctive voice and authenticity, combined with her constant spirit of reinvention, Emma is the perfect collaborator to incarnate the House’s fragrances.

Emma Chamberlain wears looks from the debut collection by Mugler Creative Director Miguel Castro Freitas, Stardust Aphrodite Spring Summer 2026, which set out to define a contemporary vision of glamour and mythology. www.mugler.com

All images Emma Chamberlain Stars in Mugler Fragrances by the brand. PR Agency KCD World Wide. Credits: Photographer Karen Roze, Videographer Léonie Doligé, Hair Stylist Sami Knight, Makeup Artist Lilly Keys, Stylism Eva Silatsa.