Han of K-pop Group Stray Kids As New Brand Ambassador of Tod’s

June 15th, 2026 – Italian luxury brand Tod’s is pleased to announce HAN, a member of the leading K-pop group Stray Kids, as its new Brand Ambassador. Recognized as one of the most influential artists of his generation, HAN has captivated audiences worldwide through his exceptional talent, creativity and dynamic stage presence. Since debuting with Stray Kids, he has established himself as a multifaceted artist, contributing not only as a performer but also as a songwriter and composer. His authentic individuality and contemporary vision continue to resonate with a global audience.

Rooted in Italian craftsmanship, quality, and timeless elegance, Tod’s embodies an authentic lifestyle defined by artisanal excellence and timeless luxury. Through this new partnership, the brand will further express its modern spirit and distinctive heritage alongside HAN Stray Kids, whose versatility and refined sensibility naturally align with Tod’s values.

HAN Stray Kids will make his first official appearance as Tod’s Brand Ambassador at the brand’s Men’s Presentation during Milan Fashion Week on June 21st marking the beginning of a series of initiatives and projects that will highlight the synergy between the artist’s contemporary appeal and the brand’s enduring identity.

Commenting on the partnership, HAN said: “It is a great honor to join Tod’s as Brand Ambassador. I have long admired the brand’s commitment to Italian craftsmanship, quality, and timeless style. Through our upcoming projects, I look forward to experiencing and sharing the authentic Italian lifestyle and values that Tod’s represents.”

Tod’s welcomes HAN to the family and looks forward to embarking on this exciting journey together. With his creativity, positive energy, and global influence, HAN embodies the spirit of a new generation while reflecting the timeless values that have defined Tod’s for decades. The collaboration is set to celebrate a shared vision of contemporary elegance, craftsmanship and the Italian lifestyle.

All images Han of K-pop Group Stray Kids as New Brand Ambassador of Tod’s by the brand.