Camera Showroom Milan Fashion Show during Milan Fashion Week

Camera Showroom Milan Fashion Show during Milan Fashion Week on Monday, June 22, 2026, at 5:00 PM at the Chiostri di San Barnaba – Via San Barnaba 48, Milan.

As part of the partnership between CONFARTIGIANATO and CAMERA SHOWROOM MILAN, a collective women’s fashion show has been organized, dedicated to the Spring/Summer 2027 / SS27 collections, scheduled for Fashion Week this June 2026. The project was created with the aim of enhancing and promoting the excellence of Italian artisan companies, offering them a prestigious platform for international visibility through a fashion show designed to showcase the creativity, craftsmanship, and contemporary identity of Made in Italy.

The collaboration includes a comprehensive communications plan and support for the participating brands, including photo and video content during the event, press activities, and social media outreach, to strengthen the positioning of participating companies in both the Italian and international markets. The focus will be on companies that embody the value of advanced craftsmanship: collections built on quality materials, stylistic research, and Italian manufacturing expertise, combining tradition and the contemporary language of women’s ready-to-wear. The initiative is part of a broader project to enhance Milan Fashion Weeks, promoted by CONFARTIGIANATO with the crucial support of the Italian Trade Agency (ITA) and the Ministry of Foreign Affairs (MAECI), for the internationalization of Italian artisan businesses. This project aims to foster the internationalization of MSMEs within the Confartigianato System. Special attention will be paid to the incoming of foreign buyers and operators, as well as communication activities aimed at the press, digital media, and fashion industry stakeholders.

The five brands featured in Camera Showroom Milan Fashion Show are Catalina, Ellblue, Leo Dean, MRZ, and Sartoria 74. Companies united by a strong creative identity and a production that best expresses the value of “Made in Italy,” through craftsmanship, attention to detail, and contemporary research.

Camera Showroom Milan opens to internationalization. The global network of independent showrooms is born: 13 international companies have already joined CSM in early 2026.

Camera Showroom Milan officially opens its network to a select group of international showrooms, creating an increasingly global, dynamic, and strategic system of connections. This project, launched in early 2026, has already led to the entry of 13 international showrooms from key markets such as France, Spain, Germany, the United Kingdom, the USA, the Middle East, and others, creating a global platform for discussion, business, and connections among professionals in contemporary fashion distribution. This strategic choice stems from the desire to build an increasingly interconnected, global, and competitive system, capable of connecting expertise, business information, and opportunities among the key players in the international market. At a time when the fashion industry demands speed, vision, and strong alliances, CSM has chosen to evolve from a leading Italian association to an international hub for qualified networking. The goal is to offer Italian and international members even more comprehensive and qualified networking, capable of generating new business opportunities and fostering a constant exchange of information and expertise.

Catalina Spring/Summer 2027 / SS27