Tod’s Pre-Fall 2026 Campaign Just Released

Tod’s Pre-Fall 2026 / PF26 Campaign Just Released entitled THE ART OF CRAFTSMANSHIP

Pre-Fall 2026, Tod’s celebrates the quality and tradition of Made in Italy with The Art of Craftsmanship. Through a contemporary visual language, the project tells the story of the Brand’s heritage: a deep commitment to excellence, shaped by patience, and precision. A narrative that places people at its heart, reminding us that every product is born from the knowledge and hands of the artisans who create it, beyond any technological innovation. Human figures become metaphors for the craftsmanship that defines the Brand’s identity: gestures, poses and compositions symbolically evoke care and skilled handwork, the very essence of Tod’s excellence. The Brand’s icons take centre stage.

The Gommino, an expression of the Italian lifestyle and timeless elegance, is the ultimate symbol of Made in Italy. Featuring hand-crafted stitching, it embodies Tod’s unparalleled artisanal expertise.

Red Dot, the urban sneaker that combines the excellence of Italian craftsmanship with technological innovation, is distinguished by the signature red dot on the heel, a distinctive mark of belonging to the Tod’s world. Designed for the modern men and women who move seamlessly between work and leisure, it features premium materials, elastic lacing and an extra-light sole.

The T Signature bag, a symbol of contemporary sophistication, has become a favourite among international celebrities. With the My Signature project, which allows clients to personalise the bag by selecting their own initials, Tod’s makes this icon even more exclusive, creating a unique piece that reflects the personality and style of its owner.

Metal Dots: inspired by the signature pebbles of the iconic Gommino, the Brand’s defining design code is reinterpreted through refined metallic details that run across the accessories collection, from loafers to handbags.