Genny presents L’Orchidée a new fragrance / parfume by Sara Cavazza
Genny presents L’Orchidée, the Maison’s new parfume / fragrance, created under the creative direction of Sara Cavazza. A new chapter in the Genny universe, where the orchid – long one of the Maison’s most recognizable symbols – transcends the visual dimension to become scent, substance, and emotion.
“I wanted the orchid, a flower that I have always told through our weaves, craftsmanship, and accessories, to finally become real from a sensory perspective as well. L’Orchidée stems from the idea of transforming a Maison code into an emotion to be worn on the skin. I didn’t simply want to create a floral perfume, but to tell the story of the Genny woman through a fragrance: luminous and sophisticated, delicate yet decisive at the same time.” Sara Cavazza, Creative Director of Genny.
With Genny Parfume / Fragrance – L’Orchidée, the flower serves as the starting point for an olfactive journey built on contrasts and nuances. The opening is luminous and vibrant: red fruits, Italian Mandarin, and Coconut Delight introduce the fragrance with an immediate, contemporary freshness. At its heart lies a more intense soul: the delicacy of Rose Nat Source meets the nuances of Coffee Extract CO₂ and the exclusive Orchid Scentrek, giving life to an unexpected, rich, and multifaceted floral bouquet.
In the base notes, Tonka Bean, Ambroxan, Bourbon Vanilla Delight, and White Musks envelope the composition in a warm, sensual, and long-lasting trail. It achieves a balance between light and depth, translating the sophisticated, confident, and contemporary femininity that defines Genny’s identity into scent.
The bottle itself was born as an extension of this narrative. Clean in its lines and precious in its details, it features a circular silhouette topped with a sculptural cap in a polished gold finish, inspired by the shape of the orchid. More than just a container, it is a collectible object that introduces one of Maison’s signature codes into the world of perfumery. The same flower recurs on the packaging through refined details and golden accents, creating seamless continuity between fashion, accessories, and fragrance.
L’Orchidée thus marks Genny’s entry into a new dimension: after being drawn, embroidered, and crafted into a precious detail, the orchid can now be worn as a fragrance. L’Orchidée – produced and distributed by Mavive, the historic Italian fragrance company – will be available from November 12th, 2026, at selected perfumeries, in Genny boutiques, and online at Genny.com.
Images Genny L’Orchidée fragrance by the brand.