Pucci Turns Up the Heat on Winter with Pucci Puffer Jackets in the prints and colours of the Passepartout FW25 collection.

Model Lennon Sorrenti’s silhouette and the all-over Marmo, Labirinto and Orchidee motifs are mirrored through the sleek set design, and each frame translates Pucci’s print language into a powerful winter attitude.

Pucci unveils its printed puffer jackets in a dazzling double vision. campaign. Under the artistic direction of Camille Miceli, model Lennon Sorrenti appears alongside her own reflection, generating a striking visual dialogue that enhances the house’s iconic spirit of escapism. Both her silhouette and the all-over Marmo, Labirinto and Orchidee motifs are mirrored through the sleek set design. The images, along with the videos, become a highly visual articulation of colour, surface and shape symmetrical, sinuous, seductive. Each frame translates Pucci’s print language into a powerful winter attitude.

“As temperatures drop, Pucci rises to the occasion,” says Camille Miceli. “These pieces deliver warmth with an unmistakably Pucci point of view: energetic, graphic and full of life.” Photographed by Johnny Dufort and styled by Jacob K, the campaign captures the optical allure of Pucci, now in winter mode.

All images Pucci Turns Up the Heat on Winter with Pucci Puffer Jackets by the brand. PR Agency Lucien Pages Communication.