Nicola Peltz Beckham for Genny Spring/Summer 2026 Campaign

GENNY tells a story of style and connection in the Spring/Summer 2026 advertising campaign with Nicola Peltz Beckham. For the SS26 season, Genny renews its dialogue with contemporary femininity through a campaign that is much more than a series of images: it is a story of emotions, memories, and authentic bonds.

Once again starring Nicola Peltz Beckham, under the creative direction of Sara Cavazza Facchini, styling by Alex Harrington, and captured through the sensitivity of the Morelli Brothers at the Los Angeles studios. In the Genny Spring/Summer 2026 campaign created with Nicola, Genny explores color, the wind in her hair, and the lightness of garments that naturally follow the movement of the body. The looks transform into moving orchid petals, delicate yet powerful, capable of evoking a fatal beauty suspended between strength and grace.

The shots, cinematic and refined in language, capture moments of freedom and deep connection, where fashion becomes an emotional expression. Fluid silhouettes, balanced volumes, and a vibrant palette interact with light and air, amplifying the sensation of lightness and movement. Nicola continues to be the face of Genny because she embodies its most authentic and special spirit: an empathetic, contemporary femininity capable of stirring emotion without artifice.

With this campaign, Genny reaffirms its vision of style as a language of the soul, where elegance, emotion, and identity come together in a timeless narrative.

All images Nicola Peltz Beckham for Genny Spring/Summer 2026 Campaign by the brand.