GANNI Spring/Summer 2027 at Paris Fashion Week

GANNI Spring/Summer 2027 / SS27 at Paris Fashion Week entitled JUST LIKE YOU

“When clothes hold meaning, they are like an unwritten diary. When you discover something belonging to your friends or family, it can take you back, in the same way music can transport you to a time and place in our past.” – Ditte Reffstrup, Creative Director, GANNI.

Before we know our own style, we dress like the people we admire. An older sibling’s jumper, the shoes you once tried on from your mother’s wardrobe, a hand-me-down you never stopped loving. Just Like You is inspired by those early influences and how they shape the way we first express ourselves. GANNI SS27 / Spring/Summer 2027 embraces the joy of discovery, when getting dressed was about play.

That feeling of growing into and out of clothes runs through the collection. Oversized jumpers feel lifted from someone else’s wardrobe, while shrunken piqué polos and petite knits seem almost outgrown. Structured tailoring contrasts with babydoll dresses that balloon with volume and exaggerated ruffles. Shirts slip beneath knits, skirts are doubled up, and sheer lace dresses are layered one over another. Belts add definition, and knitwear ties at the waist and shoulders, bringing the imperfect proportions of childhood into the ease of Copenhagen style. Bold red meets mint, lime and lavender, while giant stripes and checks sit against delicate florals, jacquard and snake print. A cropped baseball T-shirt reading Ask My Mum adds a light-hearted graphic note. Layered together, the combinations feel spontaneous and personal, bringing a youthful energy to familiar GANNI codes.

Accessories experiment with scale. Oversized hats heighten the collection’s sense of joy, with pointed pumps alongside Western-inspired boots reworked through a GANNI lens. Stitching, heart details and hardware appear across boots and belts. The Very Bou arrives in Mini and XXL iterations, completing the family.

Artist, photographer and longtime GANNI collaborator Ana Kraš brings Just Like You into image and space. Photographed in Copenhagen, the season’s editorial has the ease of a family album, featuring sisters and friends of the house, Klara Kristin and Fransiska Paula Bramsen, with their mother. In Paris, Ana curates the Spring/Summer 2027 presentation around fragments of home: photographs draped across a bed and pinned to refrigerators with magnets, albums spread across a long dining table, and an oversized sofa upholstered in fabrics from the collection.

“I love that clothes can carry memories with them. This collection feels very personal to me. There’s a freedom and joy to it that reminds me why I fell in love with dressing up. It feels like coming home. Ana Kraš knows GANNI so well, so bringing that world to life with her felt completely natural.” – Ditte Reffstrup, Creative Director, GANNI. Just Like You celebrates the memories and people we carry with us, long after we’ve grown into ourselves.

About GANNI, Founded in Copenhagen and led by Creative Director Ditte Reffstrup since 2009, GANNI is a contemporary fashion house shaped by its Copenhagen roots, creative spirit and global community. From ready-to-wear to accessories, GANNI brings a playful and expressive approach to style, celebrating individuality and self-expression. As a certified B Corporation (B Corp), GANNI is independently assessed on its impact on people and the planet, as well as its transparency and accountability. Guided by a philosophy of progress over perfection, GANNI continues to explore better materials, circular design and new ways of making fashion. Today, GANNI is available through leading retailers worldwide and operates stores across Europe, the United States and Asia.