HKFG Spring/Summer 2027 / SS27 at Paris Fashion Week
Fashion Farm Foundation present HKFG SS27 / Spring/Summer 2027 Showcased Hong Kong Fashion Talents in Paris Fashion Week. 8 Local Brands Unveiled Their Latest Collection such as KINYAN LAM, THE WORLD IS YOUR OYSTER and TIGERSTROLLING.
Hong Kong, 30 Sept 2026) Fashion Farm Foundation (FFF) transformed day two of the Paris Fashion Week into a day specially for Hong Kong fashion design. FFF and eightfashion labels opened the curtain of the HKFG SS27 / Spring/Summer 2027 Presentation, Showcase and Networking which is under the sponsorship of Cultural and Creative Industries Development Agency (CCIDA) of the Government of the Hong Kong Special Administrative Region and supported by the Fédération de la Haute Couture et de la Mode (FHCM). FFF is presenting these local brands’ latest Spring and Summer collections in Paris Fashion Week, namely AENRMOUS, DEMO, KINYAN LAM, MATT HUI, PONDER.ER, STUDIO REDEMPTIVE, THE WORLD IS YOUR OYSTER and TIGERSTROLLING. KINYAN LAM, THE WORLD IS YOUR OYSTER and TIGERSTROLLING had their solo presentations to demonstrate their latest collection. Meanwhile, HKFG SS27 Showcase allowed Hong Kong fashion designers showing their collections in person to the invited guests including fashion media, insiders, buyers, fashionistas and influencers around the globe.
KINYAN LAM Lightness of Summer. KINYAN LAM’s SS27 / Spring/Summer 2027 series is a celebration of colour and the easy lightness of summer, growing up from the ground and turning our faces to the sky. The collection breathes. Shapes are looser, fabrics lighter, and the mood is one of open air and long afternoons. A white industrial interior becomes a calm backdrop for an understated arrangement of chairs and soft yellow accents tulips. The openness of the space, together with the filtered overhead light, gives the presentation a quiet sense of lift. It offers a subtle reflection of the season’s focus on air, ease, and summer brightness.
THE WORLD IS YOUR OYSTER’s Seaside Holiday Cottage. Stepping into THE WORLD IS YOUR OYSTER’s SS27 / Spring/Summer 2027 presentation feels like entering a seaside holiday cottage. Its laid-back, welcoming atmosphere offers a moment of escape from the pace of city life. Though this kind of coastal summer retreat may feel far removed from everyday life in Hong Kong, it brings the comfort and ease of being at home. The brand’s SS27 collection, Wandering Summer, draws on the youthful spirit and seaside imagery of the French classic Bonjour Tristesse, both the novel and its film adaptation. It captures the fluid movement of ocean waves and the serene hues of nature, while reflecting the brand’s signature approach: ‘Design with a twist.’
TIGERSTROLLING an unexist utopia. In SS27 / Spring/Summer 2027, TIGERSTROLLING explores a utopia where traditional garments fuse with futuristic materials, and identities blur. In the centre, a semi-transparent greenhouse built from industrial plastic film. Inside, a circular mound of plants was lit by a single spotlight. Light spills from within; from the outside, visitors see only blurred silhouettes and colour — like a mirage in the haze. A utopia that exists on no map. You think you’ve seen it. It was never meant to be found.
VIPs and fashion lovers from all over the world including Magali Ginsburg (CEO of Victoire Fashion Agency), Hanna Farouk (Founder of Hanna), Fredrick Li (Managing Director of D-mop), Anthony Keung (President and CEO of Fenix Group Holdings Ltd), Judy Yau (Merchandising Director of Translatio), Federico Tan (Founder of The Advisory Council), Jason Leung (Co-founder & Director of Alphabet Showroom), Lily Templeton (Watches, Jewelry and Fashion Editor of WWD), Jonathan Yee (Co-founder & Editor-in-Chief of Manifesto) , Susie Bubble (Influencer), Calvin Wang (Influencer) and Merry Lamb Lamb (Singer-song-writer). Guests gathered to discover the latest collections from eight Hong Kong brands and exchange ideas with the designers, creating a lively atmosphere throughout the event.
announce the launch of a networking event in Hong Kong in late-October, where selected SS27 items from Paris Fashion Week will be showcased. This presents a unique opportunity for designers from the HKFG SS27 designer brands to connect with guests and share their creative ideas. The pop-up event will feature products from all eight brands including menswear & womenswear, allowing fashion enthusiasts to explore and purchase their favourite pieces in person.
All images HKFG SS27 / Spring/Summer 2027 by the brand. PR Agency Ritual Projects Paris.